Nolte India, the makers of German modular kitchens, wardrobes and beds, has made significant inroads in the high-end home decor segment of the country over the last decade. Today, they are the largest manufacturers of modular kitchens in India and at the forefront of launching futuristic kitchen concepts for the savvy consumer. In an email interview with
Alok Duggal, Head of Nolte India, we find out about the modular maker’s recently launched Social Kitchen concept, the trends in SmartTech-incorporated modular kitchens, and also get a sneak peek at Nolte India’s >Salone del Mobile 2018 presence.
AD: You recently launched the Nolte India Social Kitchen concept with architect Sandeep Khosla and chef Manu Chandra. What does a Social Kitchen embody?
Alok Duggal: After more than a decade of establishing our brand in India and installing 7,000+ kitchens, we are beginning to understand the pulse of the social fabric here. In our research and interactions with consumers, we found that the typical functionality of the kitchen has changed over the last few years. With everyone in the family out of the house for work, meetings or other commitments, the preparation and serving of breakfast happens simultaneously with people updating each other about their schedule and so on.
Similarly, if there is a house party happening on a Friday after work, the prep work happens while guests catch up with each other in the kitchen itself, lending a social atmosphere to the space. The kitchen has thus become the heart of the household. This is essentially what led to the launch of this concept called the Social Kitchen.
AD: How adaptable and customizable is the Social Kitchen by Nolte India?
Alok Duggal: Nolte India kitchens are designed to keep style, functionality and usage on par. Gone are the days when the kitchen was designed only to prepare the meals of the day. Kitchens today double up as spaces where you catch up with your family and entertain friends. Keeping this in mind, our kitchen designs can be customized and adapted for large and small families as well as individuals who enjoy good design.
AD: What are three of the most visible changes in kitchen design internationally?
Alok Duggal: India is catching up with international trends, especially design trends from Europe. Open kitchens have become a trend and appliances play a big part in organising the whole cooking process. Tall units, islands and integrated kitchen units have become a trend that is seen in both small and large kitchens. Use of natural materials such as stone and wood, and metals such as copper are some of the trends we will see this year and the next.
AD: How is the Indian consumer adapting their cooking and kitchen usage as per new design trends?
Alok Duggal: At Nolte, our customers are setting the trends when it comes to customisation. Architects are also pushing the bar in introducing new styles at par with international kitchen design trends. People are opting for products which are world class with warranty and service options as well as functional detailing. With the change in eating habits, consumers are also becoming more health conscious; the kitchen is no longer used for regular cooking and consumption practice. For instance, Indian consumers want a wet and dry kitchen where they can quickly whip up something during social gatherings.
AD. What’s Nolte India’s take on Smart Kitchens?
Alok Duggal: Smart kitchens are the future of kitchens, however, the shift will take time to penetrate, just as the market took time to move from handmade kitchens to modular ones. At Nolte India, we have set the ball rolling by collaborating with Bosch.
AD. What is the future of the kitchen in India?
Alok Duggal: The future of the kitchen is smart. A kitchen that is fully equipped, that could order your milk when you are running low and other tech-integrated features is what the future looks like, say 5 years down the line. Customers feel the carpentered kitchen can no longer fulfil their requirement; they are adopting brands that have an international presence and can offer end-to-end design, installation and service of world class kitchens.
AD: What’s next for Nolte India?
Alok Duggal: Over the last couple of years, we have been working to build Nolte India’s back-end — from digital warehousing to logistics — as that is key for expansion. We are looking at setting up base in key cities across India by the end of this year, opening almost one showroom every month.
Source : https://www.architecturaldigest.in/content/kitchen-decor-future-kitchen-design-nolte-india-alok-duggal/